California voters on Tuesday agreed to a $2.00 a pack tax increase on cigarettes, but similar ballot initiatives in Colorado and North Dakota were rejected.

The tobacco industry spent more than $70 million in California to defeat Proposition 56, which will increase state taxes on cigarettes in that state from $0.87 to $2.00 per pack. That represents the single largest tobacco tax hike ever approved by any state.

More than 60% of California voters cast their ballots in favor of the tobacco tax hike, according to the Los Angeles Times, who evidently were unpersuaded by opponents’ attempts to characterize the initiative as “a special interest tax hike grab.”